Increase Sales and Profits
- Learn to be proactive in changing economic conditions by becoming better prepared through the APB process
- Deliver a higher percentage of prospects because your salespeople are better prepared
- Train your salesforce to prospect and create additional floor traffic so you can reduce expensive advertising
- Create prospects and customers who buy from you not on price but because of the "Red Carpet Treatment" your dealership gives them
- Train your salesforce to handle every current opportunity on the showroom floor
- Maintain your performance levels - even in a down economy - using the APB process and structure to work every opportunity
Train and Educate Salespeople and Managers
- Train and educate your salespeople and managers to follow-up and pursue sales until the vehicle is delivered
- Use a consumer-oriented and professional approach that doesn't require high-pressure sales tactics for success
- Instill the principle of the "Red Carpet Treatment" throughout the sales organization
- Pinpoint and correct trainees' selling problems
- Benefit from APB's unique training materials and on-going support
- Provide training for management and salespeople to reinforce the use of the APB process through on-going workshops and seminars
Manage Your Entire Sales Operation
- Learn the best way to manage your sales managers and the best way your sales managers can supervise their salespeople
- Develop an effective, step-by-step game plan so everyone knows what he or she should be doing
- Track and analyze data to monitor progress and performance through every step of the selling process
- Promote managers from within your existing staff because their skills and performance will continue to improve with on-going training and education